blooc350
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Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 7:40 pm

Star Alliance Silver, Gold, Platinum and Diamond? The world's largest global airline alliance – which includes heavy-hitters such as Singapore Airlines, Lufthansa and United among its roster – is looking at adding one or more top rungs to its frequent flyer ladder.


https://www.ausbt.com.au/star-alliance- ... above-gold
 
Kiwirob
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 7:54 pm

Why I don’t see the point.
 
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RyanairGuru
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 8:10 pm

Kiwirob wrote:
Why I don’t see the point.


Most frequent flyer programs already have more than 2 tiers anyway, United for example has three tiers that are Star Alliance Gold equivalent (Gold, Platinum, 1K). Only having two tiers devalues the higher above-gold tiers.

If you look at the difference between One World Saphire and One World Emerald then that is a good indication of what they will do. To oversimplify things, Saphire gives you Business Class Lounge access snd Emerald gives you First Class Lounge access.
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Etheereal
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 8:26 pm

Whats the point when all the carriers block each other from redeeming with the other partners? See UA, AV, LH, etc.
 
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LAXintl
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 8:36 pm

Should have happened ages ago.

Star Alliance Gold is incredibly common.

They should appropriately recognize top-level customers (for example >100,000 miles annually).
From the desert to the sea, to all of Southern California
 
cathay747
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 8:51 pm

LAXintl wrote:
Should have happened ages ago.

Star Alliance Gold is incredibly common.

They should appropriately recognize top-level customers (for example >100,000 miles annually).


True, as LH has for a long time; Senator is on reaching 100,000:

https://www.miles-and-more.com/online/portal/mam/rowr/program/information?nodeid=2547184&l=en
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dmstorm22
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 8:54 pm

RyanairGuru wrote:
Kiwirob wrote:
Why I don’t see the point.


Most frequent flyer programs already have more than 2 tiers anyway, United for example has three tiers that are Star Alliance Gold equivalent (Gold, Platinum, 1K). Only having two tiers devalues the higher above-gold tiers.

If you look at the difference between One World Saphire and One World Emerald then that is a good indication of what they will do. To oversimplify things, Saphire gives you Business Class Lounge access snd Emerald gives you First Class Lounge access.


I'm fine if that is how they do it (i.e. don't devalue *A Gold, just introduce *A Platinum that affords you more benefits), but my guess is they'll strip some benefits to *A Gold.

Then again, given how low gold is on some airlines (UA, for instance, where Gold basically gives you nothing of true value apart from *A Gold), not a huge surprise.
 
Arion640
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 9:04 pm

BA have an upper highest tier level. I believe it's Gold Guest List/Concorde Room card holder but that still translates to one World Emerald on other carriers I believe.
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stylo777
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 9:24 pm

well, there is even an great inconsistency between *A carriers for reaching Gold level.
let's assume following scenario: I travel barely 40.000 miles with TK and reach their Elite/*G status
another guy has his best part of his body sitting on a plane for 600.000 miles (in 2 years) on LH premium classes and reaches HON Circle/*G status as well.
we both end up with the same travel benefits, lounge access rights, upgrade regulations and so on when flying with yet another *A airline.
I know that above mentioned is an extreme example, but I personally think it long, long overdue to add at least something higher than Gold. I would prefer diamond over titan or platin...
 
dcajet
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 9:30 pm

LAXintl wrote:
Should have happened ages ago.

Star Alliance Gold is incredibly common.

They should appropriately recognize top-level customers (for example >100,000 miles annually).


But then each member airline segments it further, with UA and its Global Services, LH with its HONS Senator, etc. Trouble is when you are, say, a GS on UA they not necessarily recognize you as such on SQ or LH, just as a *A Gold member and vice versa.
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janders
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 9:32 pm

Great idea.

Seems everyone has *G status.

While several of the airlines internally already recognize higher level customers, when it comes the alliance they are all bundled together into the broader *G category.
For this reason, I have found OW and its benefits much richer for top level elite flyers.
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Boston92
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 9:36 pm

dcajet wrote:
LAXintl wrote:
Should have happened ages ago.

Star Alliance Gold is incredibly common.

They should appropriately recognize top-level customers (for example >100,000 miles annually).


But then each member airline segments it further, with UA and its Global Services, LH with its HONS Senator, etc. Trouble is when you are, say, a GS on UA they not necessarily recognize you as such on SQ or LH, just as a *A Gold member and vice versa.


Which is the entire point of this...
 
WorldFlier
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Re: Star Alliance to consider new tier higher than gold

Wed Jun 13, 2018 10:25 pm

Boston92 wrote:
dcajet wrote:
LAXintl wrote:
Should have happened ages ago.

Star Alliance Gold is incredibly common.

They should appropriately recognize top-level customers (for example >100,000 miles annually).


But then each member airline segments it further, with UA and its Global Services, LH with its HONS Senator, etc. Trouble is when you are, say, a GS on UA they not necessarily recognize you as such on SQ or LH, just as a *A Gold member and vice versa.


Which is the entire point of this...


It kind of is. I think that *G Diamond should be for 1K equivalents (100,000+ miles) across the Alliance.

Individual airlines that have special tiers should also recognize other Airline's special tiers so if a GS is on Lufthansa, Lufthansa should recognize them as Honors Circle - because they will rarely see those people, but they could get them to switch if they showed them how they treat the special tiers.
 
VC10er
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Re: Star Alliance to consider new tier higher than gold

Thu Jun 14, 2018 1:44 am

Remember that Global Services is not an MileagePlus program- it’s given by United Airlines HQ based on the amount a flier spends. Flying 100,000 in just business class (Polaris) may still not get you there if your tickets didn’t add up to the set amount. It used to be something like $45,000, but I’m sure it’s gone up.
I think that the most important thing is being able to upgrade with miles or certificates issued by one airline yet upgrading on another. UA and LH do this, but all members ought to have the mechanism set up the way UA and LH do.
Each airline honors upgrades from their FF base first, if there are seats available day of travel I can use either to upgrade on LH. It would be great if the same was done Star Alliance systemwide - and perhaps be a very competitive magnet vs OW or ST.
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steveinbc
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Re: Star Alliance to consider new tier higher than gold

Thu Jun 14, 2018 3:36 am

I see the whole alliance networks slowly dissolving to the lowest common denominator. I'm Air Canada super elite (100k) but it gets me no additional recognition on star alliance services. My trip next week won't even allow me to preselect my Austrian and Swiss legs on the ticket. Each airline is vehemently guarding the privileges of its own top fliers and won't easily spread them around. Hence stick with your main carriers metal to get the privileges. I don't see the alliances offering much more to a 100k flier aside from lounge access.
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Airstud
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Re: Star Alliance to consider new tier higher than gold

Thu Jun 14, 2018 3:43 am

Just speaking in terms of gemmology here, aren't sapphires more valuable than emeralds? :scratchchin:
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VC10er
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Re: Star Alliance to consider new tier higher than gold

Thu Jun 14, 2018 6:26 am

steveinbc wrote:
I see the whole alliance networks slowly dissolving to the lowest common denominator. I'm Air Canada super elite (100k) but it gets me no additional recognition on star alliance services. My trip next week won't even allow me to preselect my Austrian and Swiss legs on the ticket. Each airline is vehemently guarding the privileges of its own top fliers and won't easily spread them around. Hence stick with your main carriers metal to get the privileges. I don't see the alliances offering much more to a 100k flier aside from lounge access.


You might be right. They do and should protect their own first. But surly anything they want to do can be done, it’s mostly software I’d assume. When I connect from UA (my home-base airline) I cannot see seats on the other carrier I’m connecting to. If I make a reservation by phone the person at the 1k desk can seem to only call LH to do seats...most times they give you the number of the other Star Alliance carrier to call and get your seat. Which I almost always do especially if I am connecting to an all-Economy seating aircraft.
Still, if I can upgrade on Thai, Singapore, Turkish etc - it would be the best thing ever...or perhaps United doesn’t want me to check out their business class or F!
To Most the Sky is The Limit, For me, the Sky is Home.
 
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TWA772LR
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Re: Star Alliance to consider new tier higher than gold

Thu Jun 14, 2018 7:50 am

Supermegaheadhonchododecasupernova diamond status has a nice ring to it.
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Kiwirob
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Re: Star Alliance to consider new tier higher than gold

Thu Jun 14, 2018 1:09 pm

RyanairGuru wrote:
Kiwirob wrote:
Why I don’t see the point.


Most frequent flyer programs already have more than 2 tiers anyway, United for example has three tiers that are Star Alliance Gold equivalent (Gold, Platinum, 1K). Only having two tiers devalues the higher above-gold tiers.

If you look at the difference between One World Saphire and One World Emerald then that is a good indication of what they will do. To oversimplify things, Saphire gives you Business Class Lounge access snd Emerald gives you First Class Lounge access.


SK also 3 tiers which have Gold Level Access, Gold, Diamond (me) and Pandion. Having official Star Alliance levels above Gold won't really make a lot of difference anyway.
 
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fbgdavidson
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Re: Star Alliance to consider new tier higher than gold

Thu Jun 14, 2018 1:34 pm

Star Alliance Gold is definitely more aligned with oneworld Sapphire in terms of benefits. It's essentially business class benefits, whereas Emerald is certainly more aligned with offering first class benefits. It is a bit of a joke when some airlines have four of their FFP tiers be Star Alliance Gold but the problem is the Star Alliance main players seem to be moving away from offering first class on longhaul. I can't see LH allowing Star Alliance Platinum/Diamond or whatever they decide to call it, access to First Class Lounges or the FCT! I also can't see an investment in a new lounge just to please a new frequent flyer status level...
"My first job was selling doors, door to door, that's a tough job innit" - Bill Bailey
 
VC10er
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Re: Star Alliance to consider new tier higher than gold

Thu Jun 14, 2018 3:51 pm

I actually do think they can and should do better or they (the alliances) will become obsolete.
As the word becomes more and more polarized (haves and have-nots) there will always be a need for airlines to have something for the “haves”
Polaris Lounges are Polarized! At least a HON or J or F flier on a Star carrier can use it, but not a 1k traveling on a paid F ticket on p.s.
I am not sure if a GS person can use Polaris Lounges if not traveling in international Polaris.
The regular UA club at EWR since the Polaris Lounge opened is like the planet “Gideon” from Star Trek!
I wonder if they created something like 2 Star Alliance Global Certificates to be used on any member airline (one an even bar is established for “Platinum”) and other perks that the others don’t have- then there is a business proposition. But unless they give it a clear business reason to exist (like draw more traffic from other alliances) then it’s just gonna be a fancy new plastic card.
To Most the Sky is The Limit, For me, the Sky is Home.
 
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globetrotter94
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Re: Star Alliance to consider new tier higher than gold

Thu Jun 14, 2018 5:26 pm

Given that First Class is largely a dying breed across the world, I see no point to do this other than to devalue * Gold. Certainly not something I am looking forward to, if there is any serious consideration of this.
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