The (fish) carrier is about to introduce new colors on its upcoming 737 MAX fleet.

If you look closely, Icelandair is rolling out new colors with their 737 Max deliveries.

https://twitter.com/jonostrower
https://twitter.com/brandonsblog

I have no idea what I should be seeing that's different from the current livery.

Looking closely, it seems like there is a gradient in the blue on the tail.

I'm not sure there's much to go on in that photograph. The logo is certainly the same, and I can't see enough to suggest where the change will be?

flyaa757 wrote:

Looking closely, it seems like there is a gradient in the blue on the tail.

Is there? Or is it just a reflection on a rainy day in Seattle? Hard to tell.

I think it’s a change. Twitter has a higher res photo, and you can see the same gradient on the winglet.

With all due respect, KL, you clearly don't have an eye for graphic design

Looks like a pretty subtle change to the tail branding. Maybe a loss of the color on the belly.

Looks like the lettering on the tail is missing

axiom wrote:

With all due respect, KL, you clearly don't have an eye for graphic design

Looks like a pretty subtle change to the tail branding. Maybe a loss of the color on the belly.

No, I probably don't, but it just looks like the horizontal stabilizer reflected in the vertical stabilizer. You can see the same effect in this picture of an Icelandair 757, albeit to a lesser extent: https://www.jetphotos.com/photo/8823020

Again though, I could be wrong!

I doubt it'll be a major change (even though I'd love a new livery). Maybe though they'll get rid of the blue belly and instead extend the tail colours all the way down and around the back of the plane, and maybe something else. It would be pretty nice.

hvusslax wrote:

Right; so it's just a reflection then! But as someone else pointed out, there's no lettering on the tail as yet. Perhaps that will be added later, or excluded.

3% of the airplane painted and people think they see a change. Apparently nothing major. The belly will stay blue, but not extend all the way to the nose.
The outside picture probably has a reflection from the stabilizer.

y'all got better eyesight than I do, I can't see anything different LOL

It better be good, Iceland Air has one of the best liveries in the sky imo. It’s so classic yet still contemporary.

Where will the 737MAX fly to? Apparently it does not have the range to replace all 757s. Does Icelandair have any plan for the 757s? That plane's capability is the cornerstone of the airline's strategy (and the recent success of the country's tourism)

raylee67 wrote:

Where will the 737MAX fly to? Apparently it does not have the range to replace all 757s. Does Icelandair have any plan for the 757s? That plane's capability is the cornerstone of the airline's strategy (and the recent success of the country's tourism)

It'll likely see a lot of service on KEF-JFK/EWR/YYZ/IAD/BOS/BWI/YHZ/PHL/Europe either to supplement 757 service or replace it so they can add new, further destinations with their 757s, or new destinations, such as YUL, CLE, DTW, or somewhere in Europe.

raylee67 wrote:

Where will the 737MAX fly to? Apparently it does not have the range to replace all 757s. Does Icelandair have any plan for the 757s? That plane's capability is the cornerstone of the airline's strategy (and the recent success of the country's tourism)

The 757s are staying, the 737MAX are for low-density trans-Atlantic/Wow competition routes and Europe.

raylee67 wrote:

Where will the 737MAX fly to? Apparently it does not have the range to replace all 757s. Does Icelandair have any plan for the 757s? That plane's capability is the cornerstone of the airline's strategy (and the recent success of the country's tourism)

CLE is going to be on the MAX from what I've heard.

The angle of the blue shade shift makes me anxious it's going to look just like the new liveries of Alaska/Iberia/Thai/Malta, where the only colour on the fuselage stretches down from the tail. God I hope the dark belly stays!

I wouldn't put too much stock into the colors of the rudder. The first plane that made its debut in the new WN livery, sported a rudder painted in the old colors.

Does anyone know the current registration on the aircraft? i know in the future it's going to TF-ICE, TF-ICU or TF-ICY

raylee67 wrote:

Where will the 737MAX fly to? Apparently it does not have the range to replace all 757s. Does Icelandair have any plan for the 757s? That plane's capability is the cornerstone of the airline's strategy (and the recent success of the country's tourism)

I know it's scheduled to fly to YUL during the summer of 2018.. probably a few more eastern North America cities as well.

After looking at the picture I noticed three things..

1.) The word "Icelandair" is omitted from the tail.
2.) The Blue hue seems to be a bit lighter.
3.) The yellow logo is omitted from the winglets.

From what I can see, perhaps this is a revised livery?

EDIT: Whoops forgot to say this is a concept I made

PHBVF wrote:

If this is true, then I like it!

PHBVF wrote:

Source?

BWIAirport wrote:

PHBVF wrote:

Source?

See edit
Forgot to mention some crucial information

PHBVF wrote:

EDIT: Whoops forgot to say this is a concept I made

Seems familiar.

You guys are getting way ahead of yourselfs.

SXDFC wrote:

After looking at the picture I noticed three things..

3.) The yellow logo is omitted from the winglets.

The yellow logo is still present on the inside of the winglets. Smart idea. The winglets on the outside are a bit redundant, but keeping them on the inside means you get free advertising when someone posts an inflight picture to social media, something that I regularly see among non-avgeek members of the general public. Even if it relies on people recognizing your logo, it's better than nothing.

PHBVF wrote:

EDIT: Whoops forgot to say this is a concept I made

A concept that I actually really like for once, you should really somehow send this to Icelandair, really nice liveryz

Man I thought those renderings were real. Great design. I don’t like their current livery at all.

PHBVF wrote:

BWIAirport wrote:

PHBVF wrote:

Source?

See edit
Forgot to mention some crucial information

Dang. Nice work though, this looks sharp.

BWIAirport wrote:

raylee67 wrote:

Where will the 737MAX fly to? Apparently it does not have the range to replace all 757s. Does Icelandair have any plan for the 757s? That plane's capability is the cornerstone of the airline's strategy (and the recent success of the country's tourism)

It'll likely see a lot of service on KEF-JFK/EWR/YYZ/IAD/BOS/BWI/YHZ/PHL/Europe either to supplement 757 service or replace it so they can add new, further destinations with their 757s, or new destinations, such as YUL, CLE, DTW, or somewhere in Europe.

I would assume not JFK and LHR, they will keep seeing the 767. I would assume the 737-8 to go on the thinner routes, were a 757 or 767 is to big. They can do all routes to Europe, but will not be used on the longer routes to North America, that do not allow for an immediate turnaround to hit the bank in KEF.
I think we will see a frequency increase on routes that are not daily as frames are added.

PHBVF wrote:

EDIT: Whoops forgot to say this is a concept I made

If only this was true, love it! Not that the Icelandair livery needs improving but that nice.

mjoelnir wrote:

BWIAirport wrote:

raylee67 wrote:

Where will the 737MAX fly to? Apparently it does not have the range to replace all 757s. Does Icelandair have any plan for the 757s? That plane's capability is the cornerstone of the airline's strategy (and the recent success of the country's tourism)

It'll likely see a lot of service on KEF-JFK/EWR/YYZ/IAD/BOS/BWI/YHZ/PHL/Europe either to supplement 757 service or replace it so they can add new, further destinations with their 757s, or new destinations, such as YUL, CLE, DTW, or somewhere in Europe.

I would assume not JFK and LHR, they will keep seeing the 767. I would assume the 737-8 to go on the thinner routes, were a 757 or 767 is to big. They can do all routes to Europe, but will not be used on the longer routes to North America, that do not allow for an immediate turnaround to hit the bank in KEF.
I think we will see a frequency increase on routes that are not daily as frames are added.

My thought was that they could add additional frequencies to big markets, rather than replace the 75/76. However, I would like seeing them introduced to entirely new markets. The range of the MAX8 actually allows it to go anywhere in the US, including Alaska, except the southwest. RDU, IND, MKE, BNA are perfect candidates IMO.

I have very strong feelings about the Icelandair livery. It's an unpopular opinion I know but I actually liked the old livery better, the white and blue one as can be seen in this photo: https://imgproc.airliners.net/photos/air ... .jpg?v=v40

For some reason I've disliked the yellow since it was changed, possibly because it doesn't represent Iceland in any way. I know the current one is easier to identify in the sky but I really think the original could have been updated to fix that problem. Now the newest livery additions with Hekla Aurora and the glacier one are more on par with Iceland. In my opinion the original livery next to them would look amazing.

Icelandair are obviously still using yellow but I'm very excited to see the rest of the livery, does anyone know when the delivery will happen?

As far as I've heard here in Iceland, the Europe predictions are true for 737's and the 757's will be kept.


P.S. While I'm at it, Icelandair is really missing an opportunity by not using its first 757, TF-FIH, as part of the latest advertising campaigns by giving it a special livery like Hekla. It was the plane that started Icelandairs's relationships with the 757 and is the ONLY plane in their fleet that has been with Icelandair since it left Boeing in 1990. It was always a special plane to fly on and I've been hoping they give it the respect it deserves but sadly it has ended its passenger service and has been converted to cargo. It doesn't even have its name anymore.

BWIAirport wrote:

mjoelnir wrote:

BWIAirport wrote:

It'll likely see a lot of service on KEF-JFK/EWR/YYZ/IAD/BOS/BWI/YHZ/PHL/Europe either to supplement 757 service or replace it so they can add new, further destinations with their 757s, or new destinations, such as YUL, CLE, DTW, or somewhere in Europe.

I would assume not JFK and LHR, they will keep seeing the 767. I would assume the 737-8 to go on the thinner routes, were a 757 or 767 is to big. They can do all routes to Europe, but will not be used on the longer routes to North America, that do not allow for an immediate turnaround to hit the bank in KEF.
I think we will see a frequency increase on routes that are not daily as frames are added.

My thought was that they could add additional frequencies to big markets, rather than replace the 75/76. However, I would like seeing them introduced to entirely new markets. The range of the MAX8 actually allows it to go anywhere in the US, including Alaska, except the southwest. RDU, IND, MKE, BNA are perfect candidates IMO.

The 737-8 can not go anywhere in the USA, at least not from KEF. It does not have the range even of the 757-200W. It will not be used on the routes to North America were it can not make the immediate return with hitting the bank in KEF. That excludes flights above 6 hours one way. Destinations more than 6 hours away from KEF, that will see the frame waiting around 20 hours for the return flight, will stay 757-200W. Less capital cost to let a old depreciated frame stand around waiting.
It will also not be used on slot restricted airports like LHR instead of the 767. The 767-300ER and the 757-200W will stay. A 757-300 will also be added.

Frequency is anyway vastly overrated. What use is frequency when you have to wait for your connection? Their will be maximum 2 banks for Icelandair in each direction, so not more than two flights a day to any airport except some European ones. If more seats are needed, flights are rather doubled up. To slot restricted airports like LHR, JFK and AMS the 767 will be used.

mjoelnir wrote:

BWIAirport wrote:

mjoelnir wrote:

I would assume not JFK and LHR, they will keep seeing the 767. I would assume the 737-8 to go on the thinner routes, were a 757 or 767 is to big. They can do all routes to Europe, but will not be used on the longer routes to North America, that do not allow for an immediate turnaround to hit the bank in KEF.
I think we will see a frequency increase on routes that are not daily as frames are added.

My thought was that they could add additional frequencies to big markets, rather than replace the 75/76. However, I would like seeing them introduced to entirely new markets. The range of the MAX8 actually allows it to go anywhere in the US, including Alaska, except the southwest. RDU, IND, MKE, BNA are perfect candidates IMO.

The 737-8 can not go anywhere in the USA, at least not from KEF. It does not have the range even of the 757-200W. It will not be used on the routes to North America were it can not make the immediate return with hitting the bank in KEF. That excludes flights above 6 hours one way. Destinations more than 6 hours away from KEF, that will see the frame waiting around 20 hours for the return flight, will stay 757-200W. Less capital cost to let a old depreciated frame stand around waiting.
It will also not be used on slot restricted airports like LHR instead of the 767. The 767-300ER and the 757-200W will stay. A 757-300 will also be added.

I just looked it up. It looks like the 737 MAX 8 has a range of 3,515 nm. The regular 737-800 has a range of 2,935 nm.
Icelandair is getting the MAX, not the regular 737-800.



IND-KEF distance is 2,626 nm.

The aircraft clearly has the range.... Either way, I think they could fill up a 737 or 757 on those routes without any problem.

EDIT: According to Icelandair's website, KEF-CLE will be on the 737 MAX 8, therefore your statement is incorrect.

mjoelnir wrote:

BWIAirport wrote:

mjoelnir wrote:

I would assume not JFK and LHR, they will keep seeing the 767. I would assume the 737-8 to go on the thinner routes, were a 757 or 767 is to big. They can do all routes to Europe, but will not be used on the longer routes to North America, that do not allow for an immediate turnaround to hit the bank in KEF.
I think we will see a frequency increase on routes that are not daily as frames are added.

My thought was that they could add additional frequencies to big markets, rather than replace the 75/76. However, I would like seeing them introduced to entirely new markets. The range of the MAX8 actually allows it to go anywhere in the US, including Alaska, except the southwest. RDU, IND, MKE, BNA are perfect candidates IMO.

The 737-8 can not go anywhere in the USA, at least not from KEF.

That doesn’t sound accurate, KEF-BOS is 2413 miles. If that’s not within range of the 737-8 from KEF then the MAX 8 would not have the sales it does. I’d expect the MAX 8 to get around 3400 miles. Which puts BNA, ATL, STL, and ANC in range from KEF. Even if it can’t make 3400 miles, the jet certainly can make North America. To say it can’t is utterly ridiculous and downright uninformed. They will use the MAX 8 to CLE.

zackary747 wrote:

mjoelnir wrote:

BWIAirport wrote:

My thought was that they could add additional frequencies to big markets, rather than replace the 75/76. However, I would like seeing them introduced to entirely new markets. The range of the MAX8 actually allows it to go anywhere in the US, including Alaska, except the southwest. RDU, IND, MKE, BNA are perfect candidates IMO.

The 737-8 can not go anywhere in the USA, at least not from KEF. It does not have the range even of the 757-200W. It will not be used on the routes to North America were it can not make the immediate return with hitting the bank in KEF. That excludes flights above 6 hours one way. Destinations more than 6 hours away from KEF, that will see the frame waiting around 20 hours for the return flight, will stay 757-200W. Less capital cost to let a old depreciated frame stand around waiting.
It will also not be used on slot restricted airports like LHR instead of the 767. The 767-300ER and the 757-200W will stay. A 757-300 will also be added.

I just looked it up. It looks like the 737 MAX 8 has a range of 3,515 nm. The regular 737-800 has a range of 2,935 nm.
Icelandair is getting the MAX, not the regular 737-800.



IND-KEF distance is 2,626 nm.

The aircraft clearly has the range.... Either way, I think they could fill up a 737 or 757 on those routes without any problem.

EDIT: According to Icelandair's website, KEF-CLE will be on the 737 MAX 8, therefore your statement is incorrect.

CLE - KEF is 2426 nm. About a 6 hour flight. Typical for what I was talking about, able to go there, turn around and hit the bank. IND - KEF could also work, but would be getting to the limit. But that is hardly all of the USA..

The 3515 nm range of the 737-8 is passenger and bags, no freight, and still quite a bit away from about 4000nm for the 757-200W.

mjoelnir wrote:

zackary747 wrote:

mjoelnir wrote:

The 737-8 can not go anywhere in the USA, at least not from KEF. It does not have the range even of the 757-200W. It will not be used on the routes to North America were it can not make the immediate return with hitting the bank in KEF. That excludes flights above 6 hours one way. Destinations more than 6 hours away from KEF, that will see the frame waiting around 20 hours for the return flight, will stay 757-200W. Less capital cost to let a old depreciated frame stand around waiting.
It will also not be used on slot restricted airports like LHR instead of the 767. The 767-300ER and the 757-200W will stay. A 757-300 will also be added.

I just looked it up. It looks like the 737 MAX 8 has a range of 3,515 nm. The regular 737-800 has a range of 2,935 nm.
Icelandair is getting the MAX, not the regular 737-800.



IND-KEF distance is 2,626 nm.

The aircraft clearly has the range.... Either way, I think they could fill up a 737 or 757 on those routes without any problem.

EDIT: According to Icelandair's website, KEF-CLE will be on the 737 MAX 8, therefore your statement is incorrect.

CLE - KEF is 2426 nm. About a 6 hour flight. Typical for what I was talking about, able to go there, turn around and hit the bank. IND - KEF could also work, but would be getting to the limit. But that is hardly all of the USA..

The 3515 nm range of the 737-8 is passenger and bags, no freight, and still quite a bit away from about 4000nm for the 757-200W.

Gotcha. Now I get where you're coming from. I stand corrected. MCI-KEF will be on the 757. I still think those markets are possible with either aircraft depending on the range(s) like you stated above.

The 737 MAX will be use on the route KEF-PHL. It is in their schedule already.

I finally had a chance to post some close up images of the rudder and advance technology winglets, I really don't think anything new is going to be happening here with the scheme-





https://twitter.com/brandonsblog/status ... 7096338433

Really hope they don't change.
Lufthansa, Icelandair... kinda tiring to see elegant liveries going away, being replaced by dubious and boring concepts.
Well, I guess i'm the one who needs to understand this new era...

Icelandair in recent weeks gradually extended its schedule listing into winter 2018/19 season, currently listed until mid-Dec 2018 in OAG Schedules Analyser. The extended listing also sees Boeing 737 MAX 8 aircraft operating on additional routes. As of 10NOV17, planned Boeing 737 MAX 8 service in 2018 as follow.

Reykjavik Keflavik – Amsterdam 04JUN18 – 10SEP18 2 weekly (Previous plan eff 24MAY18)
Reykjavik Keflavik – Bergen eff 01MAY18 3 weekly (4 weekly from 10MAY18, 6 weekly from 19MAY18. Seasonal service)
Reykjavik Keflavik – Birmingham eff 02MAY18 2 weekly (3 weekly from 18OCT18)
Reykjavik Keflavik – Dublin eff 16OCT18 3 weekly (4 weekly from 29OCT18)
Reykjavik Keflavik – Hamburg eff 03MAY18 1 weekly (3 weekly from 19OCT18, 2 weekly from 08NOV18)
Reykjavik Keflavik – London Gatwick eff 23SEP18 1 weekly
Reykjavik Keflavik – London Heathrow eff 02OCT18 2 weekly (selected weeks in Oct is 1 weekly)
Reykjavik Keflavik – Minneapolis/St. Paul eff 31OCT18 4 weekly
Reykjavik Keflavik – Oslo eff 23SEP18 1 weekly (Also 13MAY18 and 03JUN18)
Reykjavik Keflavik – Paris Orly eff 01MAY18 6 weekly (4 weekly from 26OCT18)
Reykjavik Keflavik – Stockholm Arlanda 01JUN18 – 24AUG18 1 weekly

Previously reported changes:
Reykjavik Keflavik – Berlin Tegel eff 19MAR18 5 weekly (except selected weeks)
Reykjavik Keflavik – Billund eff 07MAY18 1 weekly
Reykjavik Keflavik – Cleveland eff 16MAY18 5 weekly (4 weekly from 31OCT18)
Reykjavik Keflavik – Halifax eff 02JUN18 4 weekly (2 weekly 02JUN18 – 09JUN18, 24SEP18 – 29OCT18; Seasonal service)
Reykjavik Keflavik – Montreal eff 24MAY18 3-5 weekly (5 weekly from 06JUN18; Seasonal service)
Reykjavik Keflavik – Philadelphia 22MAY18 – 20SEP18 4 weekly (This is a seasonal service)

The airline has cancelled service to Stavanger and Trondheim, previously scheduled as 737 MAX 8 routes.

https://www.routesonline.com/news/38/ai ... f-10nov17/

QXAS wrote:

mjoelnir wrote:

The 737-8 can not go anywhere in the USA, at least not from KEF.

That doesn’t sound accurate, KEF-BOS is 2413 miles. If that’s not within range of the 737-8 from KEF then the MAX 8 would not have the sales it does. I’d expect the MAX 8 to get around 3400 miles. Which puts BNA, ATL, STL, and ANC in range from KEF. Even if it can’t make 3400 miles, the jet certainly can make North America. To say it can’t is utterly ridiculous and downright uninformed. They will use the MAX 8 to CLE.

I think you're getting hung up on an English language semantic thing. "Anywhere" can mean "nowhere" or "everywhere" depending on context. When I tell my misbehaving teenager "You're not going anywhere!" that means "there is nowhere you can go". Conversely, if he replies "I can go anywhere I want", he means everywhere. I think mjoelnir's meaning in this case is the "everywhere" definition. Obviously a MAX8 can go KEF-BOS, but certainly not KEF-LAX. Somewhere in the USA, not everywhere.

Bricktop wrote:

QXAS wrote:

mjoelnir wrote:

The 737-8 can not go anywhere in the USA, at least not from KEF.

That doesn’t sound accurate, KEF-BOS is 2413 miles. If that’s not within range of the 737-8 from KEF then the MAX 8 would not have the sales it does. I’d expect the MAX 8 to get around 3400 miles. Which puts BNA, ATL, STL, and ANC in range from KEF. Even if it can’t make 3400 miles, the jet certainly can make North America. To say it can’t is utterly ridiculous and downright uninformed. They will use the MAX 8 to CLE.

I think you're getting hung up on an English language semantic thing. "Anywhere" can mean "nowhere" or "everywhere" depending on context. When I tell my misbehaving teenager "You're not going anywhere!" that means "there is nowhere you can go". Conversely, if he replies "I can go anywhere I want", he means everywhere. I think mjoelnir's meaning in this case is the "everywhere" definition. Obviously a MAX8 can go KEF-BOS, but certainly not KEF-LAX. Somewhere in the USA, not everywhere.

Not sure but I think I read that Norwegian flew a 737 MAX 8 from SEA to OSL (without pax and cargo) on a delivery flight some months ago. If they block like 150 seats and carry very little cargo KEF-LAX should be possible. Absolutely not going to happen though, flying a nearly empty flight for way too many hours. With jetstreams and weather, it would require a stopover anyway
KEF-LAX=6947 km
SEA-OSL=7340 km

Etkas wrote:

I have very strong feelings about the Icelandair livery. It's an unpopular opinion I know but I actually liked the old livery better, the white and blue one as can be seen in this photo: https://imgproc.airliners.net/photos/air ... .jpg?v=v40

For some reason I've disliked the yellow since it was changed, possibly because it doesn't represent Iceland in any way. I know the current one is easier to identify in the sky but I really think the original could have been updated to fix that problem. Now the newest livery additions with Hekla Aurora and the glacier one are more on par with Iceland. In my opinion the original livery next to them would look amazing.

Icelandair are obviously still using yellow but I'm very excited to see the rest of the livery, does anyone know when the delivery will happen?

As far as I've heard here in Iceland, the Europe predictions are true for 737's and the 757's will be kept.


P.S. While I'm at it, Icelandair is really missing an opportunity by not using its first 757, TF-FIH, as part of the latest advertising campaigns by giving it a special livery like Hekla. It was the plane that started Icelandairs's relationships with the 757 and is the ONLY plane in their fleet that has been with Icelandair since it left Boeing in 1990. It was always a special plane to fly on and I've been hoping they give it the respect it deserves but sadly it has ended its passenger service and has been converted to cargo. It doesn't even have its name anymore.

TF-FIH is a freighter now. TF-FII was delivered a month later than FIH. Still in the fleet, although it has been used in several wet-lease contracts.