aviacionlvr
Posts: 4
Joined: Mon Mar 20, 2017 11:46 am

Re: IAG Low Cost from BCN will be named "Level"

Mon Mar 20, 2017 12:00 pm

Barcelona/Bay Area fellow here and super excited to see new direct flights, even if low cost, popping up into the picture.

I agree with everyone here on the brand look being completely uninspiring, but does it really matter? I for one can't wait to fly non-stop to the bay area from my home city. I've flown Norwegian 787's before into OSL/ARN from OAK and even when no food was provided the experience has been consistently great.
 
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Miguel1982
Posts: 50
Joined: Fri Feb 18, 2011 3:53 pm

Re: IAG Low Cost from BCN will be named "Level"

Mon Mar 20, 2017 12:16 pm

aviacionlvr wrote:

Hello there. First post for me. Why is BCN-EZE 'awfully long' for an A332? In terms of passengers comfort?


In terms of aircraft range. This new BCN-EZE will be on par with what was until not long ago the longest A330 route, SEA-HKG (DL). As a comparison, and if I'm not mistaken, currently the longest A330 route is Iberia's MAD-NRT.

All three here: GC Map
 
aviacionlvr
Posts: 4
Joined: Mon Mar 20, 2017 11:46 am

Re: IAG Low Cost from BCN will be named "Level"

Mon Mar 20, 2017 12:47 pm

Miguel1982 wrote:
aviacionlvr wrote:

Hello there. First post for me. Why is BCN-EZE 'awfully long' for an A332? In terms of passengers comfort?


In terms of aircraft range. This new BCN-EZE will be on par with what was until not long ago the longest A330 route, SEA-HKG (DL). As a comparison, and if I'm not mistaken, currently the longest A330 route is Iberia's MAD-NRT.

All three here: GC Map


As side question then, why is IAG/Iberia/Level using A330's instead of 787s?
 
Irehdna
Posts: 49
Joined: Thu Dec 01, 2016 12:40 am

Re: IAG Low Cost from BCN will be named "Level"

Mon Mar 20, 2017 3:47 pm

aviacionlvr wrote:
Irehdna wrote:
On another note, 5666 nmi BCN to EZE is awfully long for an A332, especially with a dense configuration this 'LEVEL' airlines is operating.


Hello there. First post for me. Why is BCN-EZE 'awfully long' for an A332? In terms of passengers comfort?


Each aircraft has a range of which it can fly on one tank of fuel. For the A332, this range is not much further than the distance between Barcelona and Buenos Aires. To add to that, heavier aircraft (the capacity will be very high due to the lack of business/first class) often have even lower max ranges, so they may often have to be "restricted," with seats blocked, probably what 'LEVEL' doesn't want happening.
 
aviacionlvr
Posts: 4
Joined: Mon Mar 20, 2017 11:46 am

Re: IAG Low Cost from BCN will be named "Level"

Tue Mar 21, 2017 12:21 am

Irehdna wrote:
aviacionlvr wrote:
Irehdna wrote:
On another note, 5666 nmi BCN to EZE is awfully long for an A332, especially with a dense configuration this 'LEVEL' airlines is operating.


Hello there. First post for me. Why is BCN-EZE 'awfully long' for an A332? In terms of passengers comfort?


Each aircraft has a range of which it can fly on one tank of fuel. For the A332, this range is not much further than the distance between Barcelona and Buenos Aires. To add to that, heavier aircraft (the capacity will be very high due to the lack of business/first class) often have even lower max ranges, so they may often have to be "restricted," with seats blocked, probably what 'LEVEL' doesn't want happening.


Shouldn't 787s be a better choice then for this? Maybe this range issue could be why they went for a 2-4-2 vs a 3-4-3 configuration.

It sounds like they are pushing it a bit here. I'm sure the safety of the flight is not compromised in any way in the event of a contingency BUT... feels awkward anyway. Also, someone mentioned that ATC messages will have lots of "LEVEL"s wording which could make things even weirder.
 
Irehdna
Posts: 49
Joined: Thu Dec 01, 2016 12:40 am

Re: IAG Low Cost from BCN will be named "Level"

Tue Mar 21, 2017 1:31 am

Shouldn't 787s be a better choice then for this? Maybe this range issue could be why they went for a 2-4-2 vs a 3-4-3 configuration.

It sounds like they are pushing it a bit here. I'm sure the safety of the flight is not compromised in any way in the event of a contingency BUT... feels awkward anyway. Also, someone mentioned that ATC messages will have lots of "LEVEL"s wording which could make things even weirder.


Apparently LAX-BCN states IB2624 'Iberia operated by LEVEL' but don't know if this IB2624 is only a code-share number.

If so, it would be interesting what the IATA/ICAO codes are. I'm thinking LV/LVL (both are not taken yet).
 
Irehdna
Posts: 49
Joined: Thu Dec 01, 2016 12:40 am

Re: IAG Low Cost from BCN will be named "Level"

Tue Mar 21, 2017 1:37 am

Manager: My employee needs to travel from Los Angeles to Barcelona for business.
Manager 2: He could take Iberia, United, American Airlines, British Airways, or take the all new non-stop flight on LEVEL.
Manager: Hmm, British Airways, American Airlines, or LEVEL?

I cannot wait for such naturally hilarious conversations like "British Airways or LEVEL" coming up soon!
 
ikolkyo
Posts: 608
Joined: Tue Nov 05, 2013 8:43 pm

Re: IAG Low Cost from BCN will be named "Level"

Tue Mar 21, 2017 1:49 am

aviacionlvr wrote:
Irehdna wrote:
aviacionlvr wrote:

Hello there. First post for me. Why is BCN-EZE 'awfully long' for an A332? In terms of passengers comfort?


Each aircraft has a range of which it can fly on one tank of fuel. For the A332, this range is not much further than the distance between Barcelona and Buenos Aires. To add to that, heavier aircraft (the capacity will be very high due to the lack of business/first class) often have even lower max ranges, so they may often have to be "restricted," with seats blocked, probably what 'LEVEL' doesn't want happening.


Shouldn't 787s be a better choice then for this? Maybe this range issue could be why they went for a 2-4-2 vs a 3-4-3 configuration.

It sounds like they are pushing it a bit here. I'm sure the safety of the flight is not compromised in any way in the event of a contingency BUT... feels awkward anyway. Also, someone mentioned that ATC messages will have lots of "LEVEL"s wording which could make things even weirder.


1. Where are they going to get 787s in a short period of time for these ops?

2. What A330 is flying with 3-4-3? Maybe you mean 3-3-3?
 
Birdwatching
Posts: 3608
Joined: Sat Sep 06, 2003 10:48 am

Re: IAG Low Cost from BCN will be named "Level"

Tue Mar 21, 2017 9:32 am

LEVEL is the name of the brand, it doesn't have to be the ATC call sign
All the things you probably hate about travelling are warm reminders that I'm home
 
LupineChemist
Posts: 115
Joined: Wed Oct 07, 2015 9:03 am

Re: IAG Low Cost from BCN will be named "Level"

Tue Mar 21, 2017 10:05 am

Birdwatching wrote:
LEVEL is the name of the brand, it doesn't have to be the ATC call sign


Further. At this point, LEVEL is not an airline at all. These are operated as Iberia mainline under their AOC. ATC will refer to them as "Iberia"
 
VFRonTop
Posts: 181
Joined: Fri Oct 12, 2012 6:02 pm

Re: IAG Low Cost from BCN will be named "Level"

Tue Mar 21, 2017 1:02 pm

I thought it might be useful to provide a summary of the more regular questions

Why “Level”?
Level is a marketing brand only. IAG have not invested a lot of money developing the brand which reduces the costs of failure. Level does not have a separate Air Operator's Certificate (yet). Flights will be operated by Iberia crew, using IB flight numbers and the Iberia call sign

Why not “Iberia (Express)” or “Vueling”?
These are already established brands with both positive and negative expectations from customers. IAG may want a blank slate to compete against other long haul LCC operators. A new brand allows them to expand from other bases and countries quickly without the baggage of Iberia and Vueling associations

Why the A330 and why 2-4-2 not 3-3-3?
The A330 is a capable aircraft for the routes that level will fly. It also provides fleet commonality with Iberia and Aer Lingus who also fly the A330 in a 2-4-2 configuration. So if this venture fails those aircraft can be repainted and get back flying and making money very quickly.

Why not the 787?
There are no 787 airframes available in the IAG fleet or on the order book to operate these flights for Level. Also the only IAG 787 certified crews are BA employees, based in London. It's a lean subfleet so I dont expect they'd have the scheduling capacity in the crew rosters to fly for Level. IB on the other hand has A330 certified crews based in both Madrid and BCN.

VFRonTop
 
incitatus
Posts: 2852
Joined: Wed Feb 09, 2005 1:49 am

Re: IAG Low Cost from BCN will be named "Level"

Tue Mar 21, 2017 3:28 pm

Will they brand their economy cabin "Bottom Level"? :)
Conservatives against Trump
 
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PatrickZ80
Posts: 941
Joined: Tue Jul 13, 2010 5:33 am

Re: IAG Low Cost from BCN will be named "Level"

Tue Mar 21, 2017 6:03 pm

Irehdna wrote:
Manager: My employee needs to travel from Los Angeles to Barcelona for business.
Manager 2: He could take Iberia, United, American Airlines, British Airways, or take the all new non-stop flight on LEVEL.
Manager: Hmm, British Airways, American Airlines, or LEVEL?

I cannot wait for such naturally hilarious conversations like "British Airways or LEVEL" coming up soon!


Don't forget to mention that employee can also fly Norwegian, because that's the reason they started Level. For IAG this is a logical move. If the passengers move over to Norwegian they lost them, if they move over to Level they still got them.
 
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TheLion
Posts: 226
Joined: Thu Jun 16, 2016 1:14 am

Re: IAG Low Cost from BCN will be named "Level"

Wed Mar 22, 2017 12:32 pm

incitatus wrote:
Will they brand their economy cabin "Bottom Level"? :)


hahahaha cracking (British?) wit :lol:
 
alexwm
Posts: 21
Joined: Thu Dec 22, 2016 2:56 pm

Re: IAG Low Cost from BCN will be named "Level"

Wed Mar 29, 2017 5:34 pm

Interesting news on this Argentinian article: Air Nostrum (who operates regional flights in Spain on behalf of Iberia and is affiliated to OW) has acquired 49% of Flyest (an Argentinian airline). Apparently, Flyest will feed Level flights from EZE to BCN.

http://www.reportur.com/argentina/2017/ ... nos-aires/

A question for the group: Do you think Norwegian will end up launching BCN-EZE, as they stated in the past? The first-mover advantage from Level combined with this feed possibility from Flyest in Argentina definitely creates a tough environment for them.

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